Frequently Asked Questions About Becca & The Home Business Challenge
Welcome! I’m Becca Newton, and I created The Home Business Challenge because I know exactly what it’s like to feel overwhelmed by the 'noise' of the online business world. Whether you’re here to master SEO, launch your first $25 digital business, or find tools that actually work, my goal is to provide you with a clear, honest roadmap.
Below, I’ve gathered the most common questions I receive from our community. If you don’t find what you’re looking for here, remember that we’re in this together—feel free to reach out. Let's stop the guesswork and start building something that changes your life (and helps feed kids in need while we’re at it!)
Learn more about me and The Home Business Challenge here.
Who is Becca Newton?
I’m a digital marketing strategist and SEO specialist with over 10 years of experience helping entrepreneurs grow. I started The Home Business Challenge to share the exact strategies, tools, and mindsets I use to run a successful business from home, so you can skip the "hamster wheel" of endless courses and start seeing results.
Are you AI?
Haha, no. I'm a real person. 🙂
I use AI to touch up images and use me as an Avatar. I don't like taking pictures of myself, so AI has been super helpful!
What is The Home Business Challenge?
It’s more than just a website; it’s a challenge to stop "learning" and start "doing." My goal is to provide you with a clear roadmap—combining the right tools, SEO strategies, and affiliate marketing systems—to help you build a profitable, sustainable business from home.
What makes this different from other "Make Money Online" sites?
I focus on transparency and "Radical Generosity." Unlike sites that push "get-rich-quick" schemes, I advocate for treating your home business like a professional "brick and mortar" storefront. Plus, every milestone we reach as a community helps provide life-saving meals to children in need.
How does my participation help feed children?
We’ve partnered with Feed My Starving Children (FMSC). A portion of our community's success goes directly toward providing scientifically formulated meals for malnourished children. To date, our community has helped provide over 300,000 meals!
What is the "$25 Digital Business" I keep seeing?
It’s a complete, all-in-one funnel builder and business system. For just $25, you get the tools to build pages, capture leads, and earn 80% commissions. It’s the same system I use to bypass the high costs of traditional marketing software.
I’m a total beginner. Can I really do this?
Absolutely. Many of our members start with zero technical skills. The tools and strategies I recommend, like the All-in-One $25 Digital Business, are designed to be "turnkey"—meaning the websites and systems are largely ready to go for you.
Do I need my own product to start?
Not at all. Most people start with Affiliate Marketing, where you promote high-quality products that already exist (like the HBA tools) and earn a commission for every sale you generate.
How much time do I need to commit each day?
Success depends on your goals, but I recommend at least 30–60 minutes of "Deep Work" daily. This isn't a "set it and forget it" scheme; it’s a business that grows based on the effort you put into traffic and lead generation.
I did write a post about maximizing a one-hour work day for people who don't have a lot of time. Definitely check it ou!
Why is SEO so important for my home business?
SEO (Search Engine Optimization) is how you get "free" traffic from Google and YouTube. Instead of paying for ads every day, a well-optimized site brings you leads while you sleep. I like to call it the best employee you'll ever have.
What is the "SEO Survival Guide"?
It’s one of my core resources that strips away the jargon. It teaches you how to rank your content using modern strategies like Schema markup and E-E-A-T, ensuring your business is visible to the people who are actually looking for what you offer.
Does your advice work with AI and the new Google updates?
Yes. I constantly update my checklists (like the Site E-E-A-T and Google Quality Content Checklists) to reflect how search engines are evolving in the age of AI.
I hate writing. How can I generate content?
You don’t have to be a novelist. I teach strategies for using AI tools effectively, as well as "automated posting" methods for social media platforms like Facebook, X (Twitter), and Threads to keep your presence active without burning out.
What tools do you recommend for a new business?
I almost always recommend the HBA Funnel Builder as the best place to start. It can create your website and landing pages, it comes with an outreach automation tool to generate leads, it also comes with a complete email marketing tool, AND it can be a product for you to promote and receive 80% commissions.
There really isn't anything better out there for a beginner or experiences marketer.
Are there any hidden costs?
I am a big believer in minimalism and low overhead. The $25 business is the core cost. Beyond that, you may eventually want other tools and recourses, but I always show you the most budget-friendly ways to scale.
Can I get a personal audit of my website?
Yes! I offer deep-dive SEO audits for brands looking to scale. You can contact me directly through my Contact page to see if we’re a good fit.
What is the "1,000+ Social Media Post Vault"?
It’s a massive collection of high-performing post templates designed to help you stay consistent on social media without having to think of what to say every single morning.
It's a great way to generate engagement and get conversations started to hopefully generate leads for you!
How do I join the community?
The best way is to start with my Home Business Quiz. It helps me understand where you are in your journey so I can give you the right recommendations.
Do you offer an affiliate program for your products?
Yes, I do! Well, I'm working on a more complete and localized affiliate program, but for now, you can promote my books through the Amazon Associates Program and my The Only Affiliate Marketing Playbook You Need book is on ClickBank with 70% commissions! 🙂
How quickly does Becca respond to emails?
I'll probably reply very quickly since my emails come right to my phone. 🙂
What is the "Success Mindset" you talk about?
It’s the shift from being a "consumer" (buying endless courses) to being a "producer" (creating content and taking action). I believe a strong mindset is 80% of the battle in home business success.
Where can I find your books?
You can find my latest titles, including "The Only Affiliate Marketing Playbook You Need" and "Your Life-Changing Morning Routine," directly on Amazon. Check the "Books" section of the site for direct links!
Have any other questions? Reach out and let me know! I'd love to hear from you.
<3 Becca